PBG Consulting

Advise on Business Policy, Web Presence, Design and Implementation.

• Manage team of volunteer web designers. Created online brand for MQP.
• Delivered sites that are easy to maintain by future volunteer teams.
• Implemented/coded sites using CSS, HTTP and ASP

East Asian – American Alliance is a consulting firm assisting Korean organizations entering North American markets. With over 75 years of combined experience, the principals bring global legal and business domain knowledge to the table, enabling Korean firms to quickly set up and start profitable operations.

• Define market strategies and tactical plans for US markets while maintaining underlying corporate values.
• Define business model spanning Korean – American markets without compromising regional, government and cultural requirements.

SDL, the leader in Global Information Management solutions, combined technologies (SDL/TRADOS), professional services, translation services and partners to automate content global deployment process. TRADOS, acquired by SDL in 2005, was the market leader for Computer Aided Translation automation software and pioneered Global Information Systems/Management solution.

• Reported to VP Global Sales and CMO with limited reporting to CEO.
• Defined and delivered global strategic and tactical marketing campaigns resulting in $15,000,000 (20%) increase in vertical market sales and $3,000,000 (40%) in enterprise sales coming from the life sciences vertical markets for CY 2006.
• Analyzed and successfully opened new markets using SDL Global Information Management (GIM) solutions for Life Sciences.
• Developed 1-3-5 year corporate marketing strategies and resource models that enabled SDL to dominate the vertical markets.
•  Positioned SDL as the life sciences industry visionary for multilingual enterprise solutions to meet current and future regulatory requirements for product information.
• Managed creative, lead generation and PR resources to fulfill brand and product campaigns, resulting in a full pipeline.
• Created and delivered life sciences direct and internal sales training.
•  Developed and ran multi-tier brand development marketing campaigns that incorporated web marketing, direct mail, webinars, inside sales, PR and tradeshows that culminated with an executive level seminar.
• Created global marketing and sales campaigns based on industry analysis and Salesforece.com mining.

• Created 2005 strategic market plan, defining TRADOS’ overall direction for the executive staff, CEO and Board of Directors and obtained buy in, resulting in the acquisition by SDL in June 2005
•  Worked with software development team to solve the buy-build equation by designing new applications and enhancing existing products.
• Successfully drove global messaging to reposition company as premier enterprise Global Information Management solutions, increasing sales by $5,000,000 (35% 2004-2005) and supporting return to profitability

Intellisync (now part of Nokia) was a leading provider of data and Personal Information Manager (PIM) products for the consumer and enterprise mobile device markets.

• Reported to SVP Products and CMO.
• Managed cross-functional development teams and coordinated activities, resulting in 14 on-time and on-budget releases across 7 product lines over 12 months, supporting more than $15,000,000 of Intellisync's revenue.
• Managed mobile device feature requirements using Marketing Requirement Documents and Product Requirement Documents from definition to GA release for current and next-generation products.
• Drove the product life cycle from conception to release for two new markets: web-based access to desktop information (Intellisync GoAnywhere) and server-based synchronization of PIM data.

Siebel (now part of Oracle) was a pioneer and global leader in the CRM market with a primary focus on the enterprise segment.

• Reported to SVP Product Marketing.
• Responsible for all aspects of Data Management product life cycle and outbound marketing with the exception of MarkCom.
• Corporate expert and evangelist on globalization and global deployments. Advised internal teams and customers on the best way to deploy Siebel products for regional and centralized operations, taking into account network, hardware, business and cultural requirements.
• Drove Data Quality product line. Defined Market Requirements Document, Statement of Directions and Product Requirement Documents, focusing on the next-generation data quality products based on web technologies.
• Customer Satisfaction Officer for global deployments and data quality, responsible for handling key customer issues. Defined and executed programs to maintain customer satisfaction goals and increase reference site participation.
• Contributed to successful acquisition and merger of nQuire, a premier analytics software developer.
• Released nQuire Analytics as an integrated technology in Siebel 7.0.3, supporting 7 languages, 45 days after completing nQuire acquisition.
• Managed partner relations, including selection/removal, integration design, and joint marketing/promotions.
• Managed pricing and revenue sharing models.

 Borland sold business productivity tools to consumer (B2C) and business (B2B).    

Along with Oracle, Sybase, IBM and Informix, Ingress pioneered relational database systems.

Plexus designed, manufactured and sold industry leading UNIX-based super-mini systems.